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Concave AGRI signs MoU with Australian Center for International Agriculture

On 16th March 2023, Concave AGRI and the Australian Centre for International Agricultural Research signed an Agreement of Cooperation focusing on Digital Value Chain Solutions for Smallholders Pulses Farmers in Pakistan. 

The agreement addresses value chain issues faced by farmers which include their lack of accessibility, and inadequate knowledge of marketing, particularly e-marketing. Concave AGRI is a diverse and dedicated team of business, technical, and agricultural experts whose goal is to tackle food security challenges and improve the sector’s economic situation through internationally competitive solutions. Through this agreement with ACIAR and becoming part of their initiative, Concave AGRI hopes to digitise and improve the value chain of smallholder pulses farmers. 

Concave AGRI will commit its expertise and resources towards training regarding using online platforms for marketing and provide them with ICT-based support, application development, payment process through E-payment, and branding. 

President of Concave AGRI Muhammad Ali Iqbal had the following remarks,

“We are optimistic towards the outcome of this partnership and are motivated to work with the Australian Centre of International Agricultural Research towards accelerating and elevating pulse farmers. With the commercialisation support of the ACIAR and the enthusiastic marketing strategies of Concave AGRI, there is great scope for improvement for smallholder pulses farmers.”

Muhammad Ali Iqbal, President Concave AGRI