Concave AGRI wrapped up a productive two-day training in Faisalabad, held at the Faculty Lounge, Main Library University of Agriculture, Faisalabad, for the US Department of Agriculture (USDA) Agricultural Research Service (ARS) ‘Fertilize Right’ project, in collaboration with ICARDA; International Center for Agricultural Research in the Dry Areas and the Government of Pakistan. This crucial training is designed to boost digital marketing and content creation skills among our partners.
On Day 2, participants engaged in hands-on activities such as data sorting, creative social media development, and effective posting strategies. They also explored AI tools, practiced video editing, post-designing, and received in-depth training in photography and videography to enhance their visual storytelling. The session concluded with a Q&A to address all queries.
Targeting Faisalabad’s key agricultural sector, this training empowers local farming communities with essential digital skills to promote sustainable practices. Together, we’re advancing the ‘Fertilize Right’ project and fostering sustainable agriculture through digital innovation.