We are thrilled to announce the successful launch of our two-day training program for the US Department of Agriculture (USDA) Agricultural Research Service (ARS) funded ‘Fertilize Right’ project, in collaboration with ICARDA; International Center for Agricultural Research in the Dry Areas and the Government of Pakistan. Held at the Faculty Lounge, Main Library University of Agriculture, Faisalabad, this in-depth training is designed to equip our partners with crucial skills in digital marketing and content creation.
Faisalabad, with its significant agricultural landscape, is a strategic location for transferring essential knowledge to enhance farming practices. Day 1 featured an overview of digital presence, social media optimization, and hands-on sessions in photography and videography. Participants also took part in field activities to capture agricultural practices in action.
To facilitate continuous learning, we distributed training manuals through QR codes, providing valuable resources for future use.
Keep an eye out as we further empower our partners with the knowledge and tools needed to advance sustainable agricultural practices. Together, we’re fostering agricultural innovation!